Top 10 Marketing Courses to Supercharge Your Skills in 2025

As a modern marketer, you have a wealth of digital marketing solutions at your disposal. How do you determine which ones are right for you and your organization? In this course, marketing expert Anson Alexander digs into the tools available to you across the different areas of digital marketing, providing you with key insights along the way. Anson presents industry-leading solutions for social media marketing; digital advertising; content creation and curation; team collaboration; advanced analytics; affiliate and influencer marketing; and search engine optimization (SEO). When you finish this course, you’ll be better equipped to navigate the world of digital marketing and pinpoint the best tools for your organization.

Get Fast Results with Easy Digital Marketing using ChatGPT & Social Media!

Sell More Products, Get More Clients & Grow Your Business Using the Methods in This Course!

Take A Look at These Top Rated Reviews…

I find this course to be VALUE LOADED. To the Point, Practical and Actionable. 100% Practical and no bullshit. The is a great introduction for beginner and newbies about practical aspect of digital marketing. – Tajul Ghani

Best course out there – Christian Galli

This is an amazing course for those, who would like to catch up with the newest digital marketing hacks. The explanations and videos are done in perfect way. – Palina Karpovich

This course was amazing. I learned so many new things. Highly recommended – Claudia P Salamanca

This Course Includes Secret Hacks For…

• ChatGPT & Prompt Engineering

• Website Building (WordPress)

• Email Marketing

• SEO (Search Engine Optimization)

• Content Marketing

• Copywriting

• Sales

• Market Research

• Productivity

• Instagram Marketing

• YouTube Marketing

• LinkedIn Marketing

• Quora Marketing

• Pinterest Marketing

• Facebook Marketing & Ads

• Twitter Marketing

Learn One of our Greatest Secrets: The Content Marketing Machine!

Create valuable content across 7 different Digital Marketing platform from ONE single video!

Also Includes:

– Lifetime Access to Future Updates

– Tools, Articles & Templates

– Quick & Helpful Support in the Q&A section

– Downloadable Certificate of Completion

– 30 Day Money Back Guarantee (No Questions Asked)

Get an Unfair Advantage over your competitors and improve your results today!

All of the hacks in this course are completely FREE except the first hack where you’ll need a Bluehost subscription to build a website in a day.

See You in The Course!

Love

Robin & Jesper 

Just how familiar are you with a marketing communication campaign? Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs. Through this course you will understand the most important issues when planning and evaluating marketing communications strategies and executions in order to create valuable brands and win consumers.

You’ll be able to combine the appropriate theories and models with practical information to make better marketing communications decisions, and learn brand and product strategy key concepts such as, brand loyalty and equity, communications plans objectives and budgeting, AIDA model, FCB Grid, theoretical approaches to advertising design, message strategies, advertising appeals, executional frameworks, spokesperson selection, creative brief, among others.

IE Business School professor Eda Sayin will guide you through the process with the help of expert interviews from international marketing firms and will provide interesting real-life examples. After this course you will be equipped with the knowledge to ensure that you make the correct decision when it comes to communications, the placement of advertising and digital marketing.

Embark on a Transformative Digital Marketing Journey with the Mega Digital Marketing Course A-Z

Dive into the dynamic world of digital marketing with our comprehensive course, expertly designed for beginners and intermediates, yet brimming with insights even seasoned marketers can leverage. Whether you’re aspiring to become a digital marketing maestro, elevate your own business, or shine in the digital marketing arena, our course is your gateway to success.

What Awaits You Inside:

Marketing planning & research.

Building a website using WordPress.

ChatGPT & other AI tools for marketing with prompt engineering.

Creating a website using WordPress and professional plugins such as Elementor and WooCommerce.

AI-Powered Marketing: Unleash the potential of ChatGPT and learn the art of prompt engineering for cutting-edge marketing strategies.

Strategic Marketing & Planning: Gain a solid foundation in marketing research, competitor analysis, and planning to navigate the market confidently.

Psychology-Driven Marketing: Delve into 21 cognitive biases and understand the psychological underpinnings of consumer behavior to craft persuasive campaigns.

Holistic Business Approach: Explore the 4 business energies (Practical, Action, Social, Emotional) for a well-rounded marketing strategy.

Throughout this journey, you’ll not only learn but also apply these skills through practical exercises and real-world examples. Our unique support system includes AI-assisted learning, an active Discord community, and a responsive Q&A section, ensuring you’re well-guided every step of the way.

Learn some of the most important marketing skills such as marketing analytics, customer segmentation, media and website selection, and targeting. The ability to analyze customers and find the right group for your brand, product, or service. You will learn how to find the right target and the right targeting strategy; Niche or Mass Targeting. Additionally, you will learn powerful tools and techniques to generate deep insight about any location in the United States and other countries by Location Based market analytics tools I will teach you here.

Also, using a case study method, I will teach you how I used a qualitative technic in one of my consulting projects to define different customer segments for my client and then picking the right groups and designing a marketing campaign to reach to the target groups.

This is part of a course I teach in one of the largest business schools in America and I am sure will be useful to anyone involved with business and marketing.

In this course I teach you one of the most important of these principles. That is, knowing the right customer for your product or service (whatever they may be) and targeting them with the right vehicle (TV programs, Digital, Newspapers, etc). This is the essence of every successful marketing strategy. Unless you implement the concepts I teach you in this course, you will not have a high chance of success and you run a high risk of wasting your precious marketing resources.

Exceptional social media marketing is a key aspect of succeeding online for any business. So whether you’re looking to learn this as a skill to grow your own business or to become a social media manager and work for businesses worldwide – this course is for you!

In this course, you will see me go through the exact process of setting up my fake brand – Mags Realty – on all the various social networks. Together, we will write a bio for Mags Realty, and also create captivating graphics, videos and simple animations. We will then write complementary captions and research hashtags so that we can publish powerful social media content in our lessons on X, LinkedIn, Facebook, Instagram, Pinterest, TikTok and YouTube.

You will also learn how to create a powerful brand, a winning social media strategy, a captivating content calendar and more. We will leverage various AI tools throughout the course to help us create strategies, captions, images and videos so that by the end of the course you feel confident in your understanding of the AI for social media space.

This course is designed to take you from being a complete beginner in the world of social media to a professional social media manager using only free online tools. But some tools we cover will have handy paid features which we’ll discuss.

All of the content you will find here is based on the exact tips and techniques I wish I had known about when I first began working online as a social media manager, combined with the latest knowledge of the rapidly moving social media world.

This is a longer course so I have divided it into the following main sections to make it easier for you to break your learning down into chunks:

Setting Up for Success

• By the end of this section, you’ll have the confidence that no matter what your current skill level is in this area, you absolutely CAN succeed in becoming an exceptional social media marketer.

Branding and Content Marketing

• Here, you’ll discover how to develop powerful brands, design beautiful graphics, create captivating videos and write compelling content. You will also learn how to leverage the power of AI for social media.

Social Media Platforms

• This is where we’ll cover how to use each of the main social platforms for business instead of for personal use and how to get the most out of your time spent on each platform.

Paid Ads

• In this section of the course we’ll be diving into the world of Facebook and Instagram Ads as well as how you can easily advertise on other social platforms like LinkedIn, Pinterest, Google and YouTube.

Social Media Strategy

• You will learn the importance of having a strategy in place and how to develop an invaluable strategy for any business.

Optimise Your Workflow

• Get to know handy scheduling tools, project management systems and automation tools like ManyChat which will help you generate more leads for your clients on autopilot.

Measuring Success

• This is where you’ll learn how to measure the success of your efforts and make adjustments going forward based on what’s working and what isn’t.

The Wider Business

• In the last section of the course, we’ll dive into understanding your client’s business outside of just their social media content. This is where you’ll supercharge your knowledge and start thinking about how everything fits together in the business and marketing space.

And of course, you’ll have your handy course guide with links to all the tools and resources we’ll be using throughout the course and a few additional ones I thought might be helpful.

Thank you for wanting to learn from me and I can’t wait to see you on the inside!

The sheer number of tools available to marketing teams today can feel a little overwhelming at times. Which tools should you use, when and how should you use them, and what can you do to get the most out of your campaign? In this step-by-step, beginner-friendly course, digital marketing expert and instructor Anson Alexander shows you how to create a digital marketing campaign from start to finish, with a practical overview of the most important tools to get up to speed.
Explore the nuances of building a successful campaign from the ground up, from forming your strategy to content creation and preparation before the launch, all the way through campaign execution to performance analysis and postlaunch review. Join Anson as your expert guide, even if you don’t have any marketing experience. By the end of this course, you’ll be ready to create a leading digital campaign using Airtable, Google Analytics, Hootsuite, Canva, HubSpot, WordPress, and more.

In today’s media landscape, consumers decide how and when they want to receive information. As a result, it’s crucial for marketers to have a robust understanding of how to design and execute a marketing plan that resonates with audiences—as well as how to measure the results. In this course, learn how to chart your own marketing roadmap. Join marketing expert Deirdre Breakenridge as she explains how to research your marketing communication needs, craft a marketing plan that helps you connect with your audience, and leverage PR, social media, and email marketing strategies. Plus, she discusses how to launch your campaign, and track your program through a measurement dashboard.

Successful marketing is holistic: it considers every channel, from email to search to social media. It is also focused: on the business’s core values, customers, and goals. What keeps all these moving parts in check? An effective strategy. Learn how to build an integrated online marketing plan for your organization, in this course with marketing expert Matt Bailey.

Discover why a successful business strategy starts with you, namely your narrative and your value. Learn how to define your target customers, and understand where their needs and your business goals align. Find out how to evaluate the best channel for your message, whether it’s Facebook, Twitter, Instagram, LinkedIn, or Pinterest. See how to develop a calendar for putting the right content in front of the right people at the right time. Plan for success by researching SEO, trending topics, annual content, and seize-the-day opportunities. Plus, learn how to think like a publisher; integrate content marketing into lead generation; and measure, model, and review your success.

The Digital Revolution is dramatically altered the way many products are created, promoted, distributed, and consumed. Before the advent of new digital technologies such as the Internet, personal computer and smartphone, marketing was largely an Analog (i.e., physical) activity. Today, many marketing activities such as how products are promoted are increasingly Digital in nature. However, we still live in an Analog (or physical) World. For example, even today, most sales are still conducted in physical stores. Thus, both marketers and consumers must simultaneously navigate both the Analog and Digital worlds on a daily basis. This course examines both the Analog and the Digital and how these two forces relate to one another within the Digital Marketing Revolution.

This course will begin with an exploration of the key differences between the Analog and the Digital and then examine four ways in which the Analog World has been affected by the Digital Revolution: Domination, Resistance, Synergy, and Transformation. This course will contain several examples of each of these concepts and explore their implications for both marketers and consumers. This course will also employ a variety of learning techniques, including video lectures, case studies, hands-on exercises, and interviews with leading marketing scholars. The learning approach will be highly interactive; you will have the opportunity to engage in a variety of hands-on activities and be a member of a rich learning community. I hope you will join us in this learning adventure.

Upon successful completion of this course, you will be able to:
-Understand the key differences between Analog and Digital and the implications of these differences for marketing.
-Understand the four ways in which the Analog is being affected by the Digital Revolution.
-Develop and apply critical thinking skills regarding the role of both the Analog and the Digital upon both firms and consumers.
-Learn several real-world examples of various strategies for successful marketing of Analog products and services in an increasingly Digital world.

This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

Gain real-world experience running live campaigns as you learn from experts. Launch your career with a 360-degree understanding of digital marketing.

If you want to be a business owner or a corporate executive whose job involves business decisions, then you will certainly need to master three fundamental disciplines:

• Business Strategy   

• Management and Leadership   

• Marketing Strategy

There is no way around that. It is possible to be an entrepreneur and a CEO with an engineering background and without an MBA or a business degree; what is not possible is being either of those things without having a clue about:

• Building a Marketing plan

• Conducting marketing research

• Collecting primary data for marketing research

• Performing client segmentation

• Selecting a target customer group

• Understanding the 4Ps of Marketing

• Classifying a firm’s products

• The importance of product branding

• Subtleties of product packaging

• Understanding the factors shaping product pricing

• The right way to approach product pricing

• Organizing product distribution

• Setting up an effective promotional campaign

• Working with the four Ps of Marketing in a dynamic environment

• Establishing and Tracking KPIs

• Calculating and monitoring Customer Lifetime Value

Understanding these topics will make a huge difference for you if you have decided to pursue a business-related career – be it as an entrepreneur or a corporate executive.   

This is why we created this course for you! Each of the topics listed above is explained in a clear and effective way and we make sure to provide plenty of practical examples that will help you reinforce what you have learned. These examples make it even more fun and easy to understand. In addition, we have prepared a ton of supplemental resources for you:  quiz questions with explanations, course notes, PDF files, and so on.   

So, what are you waiting for?

Click the “Buy now” button and let’s begin this journey together!

Build a Successful Digital Marketing Agency from Scratch!

Get access to our Best Seller Digital Marketing Course (80+ hours of video material included on Digital Marketing), including Premium Coaching (All your questions answered within 24 hours).

This is a 100 % Practical Course – Get Ready For Real-Time Hands-On Experience from the First Lecture!

Take A Look at These Top Rated Reviews…

I started with my startup after completing this course it is the most value addition course i have ever completed… – Sandeep Gore

This in my opinion is the best and most comprehensive social media marketing course anywhere online – Victor Oneyeukwu

God bless you, Robin and Jasper. You just help me start a company, can’t thank you enough – Clement De-Marshal Abbey

The instructors seem to be in my mind and have an ability to understand my problems and address it even before I speak. Best course I have had on this platform. – Folasade Abimbola

Course Goals:

• Grow a Digital Marketing Agency.

• Build a Digital Marketing Strategy with ChatGPT.

• Become a Digital Marketing Freelancer.

• Get Hired as a Digital Marketing Expert.

You’ll Learn to:

1. Build a Digital Marketing Agency.

2. Price Your Services.

3. Build an Agency Website

4. Get & Keep Clients.

5. Hire the Right People.

6. Customer Relationship.

7. Outsourcing.

The Complete Digital Marketing Guide Includes:

1. Market Research.

2. Prompt Engineering with ChatGPT.

3. Copywriting.

4. WordPress Website Creation.

5. SEO (Search Engine Optimization).

6. Instagram Marketing.

7. Facebook Ads.

8. Facebook Marketing.

9. Facebook Ecommerce Ads.

10. YouTube Marketing.

11. YouTube Ads.

12. Pinterest Marketing.

13. LinkedIn Marketing.

14. Twitter Marketing.

15. Quora Marketing.

16. Content Marketing Machine.

17. Email Marketing.

18. Google Analytics.

19. Google Ads.

– Lifetime Access to Future Updates

– Tools, Articles & Templates

– Quick & Helpful Support in the Q&A section

– Downloadable Certificate of Completion

– 30 Day Money Back Guarantee (No Questions Asked)

This course will require you to sign up to a Bluehost subscription if you’re looking to create a website from scratch.

You will also need to create an account to use ChatGPT but it’s completely free!

See You Inside The Digital Marketing Agency | Start a Social Media Business Course!

Love 

Robin & Jesper

Become a Product Marketing Manager. Learn from an experienced Silicon Valley Product Marketing Manager with a top MBA…

Learn how to become a product marketing manager from someone with years of experience in product marketing at small, medium, and large companies including Sony PlayStation & Google affiliated startups. Your lead instructor received his MBA from the top marketing school in the U.S. and works in the epicenter of product marketing in San Francisco. He is the author of two product marketing books, taught college-level marketing, and was a VP of marketing for a Google-accelerator startup.

• New! Free access to the top-rated book Become a Product Marketing Manager (PDF version)

• New! Product Marketing Calendar Template (Excel)

• Templates (MS Word): 1-Page Product Marketing Plan  + 1-Page Competitive Analysis Template

• Marketing strategy, tactics, and execution for outbound product management (customer acquisition)

• Preparation for a six-figure product marketing management position

• Day-to-day operational skills

• Advanced MBA level product marketing for product management

• Hard skills in quantitative marketing analytics & software

• Soft skills to succeed in the office and get promoted in product management & product marketing

• Product owner marketing & customer acquisition

• MBA level marketing management for product managers & product marketing managers

• Business management skills

Product Management Marketing Course Content

1. Product marketing strategy & planning

2. Lead generation & customer acquisition (outbound product management)

3. How to go big with product marketing management

4. Product messaging

5. Key skills such as calendar management

6. Sizing markets & demand

7. Product marketing research

8. Investor marketing

9. Sales enablement

10. Product marketing career & education

11. Advanced B2B marketing

12. Product led growth

13. Advertising

14. Product marketing analytics

15. Soft skills

16. Chief Marketing Officer skills

17. Leadership & people management

18. Growth

19. Branding

Product Marketing Management Training
Chief Marketing Officer Training
Outbound Product Management Training

About Your Instructor

Product Marketing Management Experience

• Global Product Marketing Manager for Sony PlayStation

• Vice President of Marketing for Talkatoo

• Senior Product Marketing Manager for Webgility

• Product Marketing Manager for Rocket Lawyer (Google-backed)

• Director of Marketing for Ironclad Games / Flame Design

• SaaS Marketing Consultant

Marketing & Management Education

• MBA in Marketing from Northwestern University – Kellogg School of Management

• Leadership Essentials from Columbia Business School

• Bachelor of Commerce from Mount Allison University

• Master’s and bachelor’s-level business courses at BI: Norwegian Business School

• Presidential Scholar at Saint Mary’s University

Academic & Volunteer Experience

• University MBA Program Advisor

• College Marketing Lecturer for Digital Marketing & Business Analytics

• Division Director and VP of Membership for Toastmasters International

• Board of Directors for a charity

Product Manager Marketing Skills

Akash Mandal

“Love the details and the book interpretations in this course. Will help me break the wheel and stand out as a top 1% PMM.”

Pei-Chyi Hung

“This course is amazing and it truly deepens my understanding of product marketing. I love that the courses aren’t just pulling numbers from thin air, it actually shows data to back their tactics up. Also, lots of the courses out there talk about high-level marketing strategy, while startup SaaS marketers often have to also know how to execute the strategy as they may be solo marketers in the company. For example, a very hands-on approach to doing ABM on LinkedIn + the software/tools marketers can use are very helpful in the module about ABM marketing. Last but not the least, Dekker introduced many good books (some academic, some easier to read) on the subject matter. I gave 4.5 stars because I figured that the content of each module can be reorganized to be more on-topic (some are a bit repetitive, but I understand that repetition is important in marketing 🙂 ). It would also be great if more SaaS-specific examples can be provided, especially on the topic of PMM’s role in leading product launches, feature updates, etc.”

Covenant Chimnonso

“This course has provided me with a different, more advanced view of Product Marketing leadership and a more general view to approaching marketing generally. In addition to learning how to think around Product Marketing research and execution, this course has provided relevant insights that I believe will help me make better decisions with regards to other aspects of marketing like growth, branding, leadership and business intelligence.”

Rahul B.

“This is an amazing crash course on Product Marketing and tasks as a PMM! I’m so used to superficial information in courses these days but this is jam-packed with pro tips and topics I didn’t even think I knew I needed. With worksheets and an active Q&A section, I highly recommend this. I got it to prep for a PMM role, so I could take stock of what skills I had and what I needed to learn and this comprehensive overview helps with just that!”

Jodi-Ann Moore

“This course is amazing at preparing me for a PM/PMM role. I was super nervous about stepping into this role for a new job even though I have a master of science in marketing, but this course has helped me recall some important concepts as well as put together some great touch points for interviews and for what to do once I start my new job.”

You might be surprised to learn that there are really only three ways to use digital marketing strategies to grow your business:

• Increase the number of customers

• Increase the average transaction value per customer

• Increase the number of transactions per customer

And in this course, you’re going to learn how to execute on each one of these.

We will go through all of the ins and outs of creating profitable sales funnels that can help scale your business on autopilot while also giving your target audience an authentic and personalised experience throughout.

But I’ve often found that people don’t end up succeeding with their sales funnel because they’re trying to do too much too fast.

So in this course, I want to overcome this problem by presenting the lessons in the following sections, slowly increasing the level of difficulty:

Within the theory and understanding section you will learn:

• How to identify who your target audience is and how to sell to them in a non-salesy way

• Why sales funnels are the key to your business growth and where a lot of businesses go wrong

• What your strategy should be at the top (or beginning) of your sales funnel

• What your strategy should be in the middle of your sales funnel

• What your strategy should be at the bottom (or end) of your sales funnel

• How to cater your strategy to the mindset of your audience to create a positive customer experience at every stage

• How to use metrics to optimise the profitability of your sales funnel and what to look for

Within the planning and set up sections you will learn:

• How to leverage different pricing levels of your offers to get more value out of each customer

• How to map out your profitable sales funnel and execute on your tailored digital marketing strategy

• What tools and offers you need to have in place in order to create a sales funnel that is actually designed to make you money.

• How to launch a sales funnel and even begin making money from it even if you don’t have anything to sell yet or an audience to sell to.

In the building and execution section you will learn:

• How to write, design and build profitable landing pages, sales pages and email sequences for your customers using a tool called GetResponse.

Finally, in the advanced section of the course you will learn:

• How to go even further with your sales funnel by taking you through techniques for creating additional paid offers within your funnel and optimising for your best performing assets.

• How to use additional free tools within your funnel to help you handle customer objections and increase social proof on your sales pages.

Some marketers (including me) have been through years of trial and error to master the elements you will be able to master in just a few short hours in this class.

Are you ready to learn the exact sales and marketing strategies used by some of the biggest brands in the world?

I can’t wait to see you on the inside!

Ever wondered what it takes to think like a marketer? You need to think analytically across multiple disciplines and tell a compelling story that engages customers with your brand as well as the internal audience in your organization. In this course, marketing expert, author, and professor Marta Dapena-Baron shares insights into the core concepts and fundamental skills that every new marketer needs to learn on day one.
This course teaches you to use a valuable framework for analyzing the commercial activities of any organization that has brands and customers. Explore the basic building blocks of a marketing campaign, including brands, business category, customers, value proposition, and the elements you need to create an effective customer-brand experience. By the end of this course, you’ll be prepared to wield your new skills as a marketer and develop a strategic plan that tells a compelling story.

JUST UPDATED FOR 2022 WITH THE LATEST TRENDS IN MODERN MARKETING!!

Leaders and Startups love this Course:

★★★★★  “Way above my expectations! Brian is REALLY knowledgeable about the whole area of marketing and the current state of the digital marketing industry, this is a guy who has ACTUALLY worked in the industry and is not just selling a course based on something he read in a book! This will really help anyone to become a true marketing leader!” – Erick Cardoso

★★★★★  “This is the best marketing masterclass so far. I’ve taken dozens of online courses in various e-learning websites. No matter you are a beginner or a marketing pro, this course will both give you a ready-to-go checklist for creating your own marketing strategy, and freshen up your marketing skills.” – Nano Mardoyan

★★★★★  “The best of the best …. I think his Point of view will last for the next 50 years about the content. Professional and to the point. I`m really glad I know such a great brain of marketing. Note: I’ve taken more than 50x about marketing and content and you are one of the first …You know what is my pain point and you deliver it.” – Asem Al Sardy

Knowing WHY and WHEN to perform certain marketing tasks is the million-dollar question for most businesses.

Anyone can learn how to post to social, write a blog post, or learn what SEO is, but quantity is not what works. What works are people who actually know WHY and WHEN certain marketing activities work?

That’s the purpose of this course. By the end, you will have developed an actual marketing strategy, your own personal marketing playbook, that will guide you and your brand into the right marketing activity.

Think about it – no more guessing or assuming. You will be able to inform others and act personally based on the correct information!

★★★★★  “After finishing Session 1 of this course, I have a better understanding of the “WHY” of digital marketing efforts. This course gives you a compass and a map you can refer to plan your marketing activities. Most of the marketing courses I took so far focus more on the tactics –how to rank well on Search Engines, get more visitors on Social Media — without giving you the tools you need to really plan those activities for optimal ROI. Knowing “How to” is good, but knowing “Why” is even greater because you can chart a better path and keep the eyes on metrics to make the necessary corrections. So, I’m religiously taking this course to implement the concepts taught, and to remove any guesswork when it comes to investing some marketing dollars.” – Majonka Diokou

Three reasons to take this course:

1. You get lifetime access to lectures, including new lectures every month (content is added/updated constantly).

2. You can ask me questions and see me respond to every single one of them thoughtfully!

3. What you will learn in this course is original, tested, and very detailed! It comes from years of graduate-level education and 20+ of marketing leadership experience across dozens of industries.

There are plenty of people who can teach you shortcuts and fast tactics. 

This is a course for people who are truly willing to understand marketing strategy. A course for people who would rather do it right than hustle and hassle people. Once you work your way through these 200 lessons, your strategy will become more clear, your empathy will deepen and you’ll begin to see the market as it is, instead of merely wishing it to be what you want. You will have your own complete marketing playbook!! No more guessing.

★★★★★  “Amazing course, best delivery, up-to-date, and very specific – no extra blah blah” – Malik Waqas

The Marketing Leadership Masterclass is split into 6 different online sessions, each focusing on a different aspect of marketing leadership.

In Session 1 we will focus on Building Your Model.

As you may know, more and more marketers are constantly under pressure to justify their marketing effectiveness, prove ROI, and create efficiency at scale. Since most marketing today is digital marketing, all the digital tools available make this task easier.

To do this well, every brand should have a model for how they track consumers from anonymous visitors all the way to loyal customers and promoters. The goal of building a model is to ensure that you have a way to track and measure every primary step a consumer takes during the buying journey. Without a model, you will simply be guessing at which marketing tasks will be the most effective.

The benefit of having multiple models of historical numbers is that you are then able to build out future scenarios by which you can more accurately gauge ROI, create efficiency at scale, and identify opportunities for marketing activities on each channel.

Session 2 – The Belief Framework. 

The Belief Framework is really the core, the foundation that pulls all the other sessions together. 

In modern marketing, we must come to an understanding that different people have different beliefs at different stages of the buying process. Some beliefs need to be exposed while other beliefs need to be nurtured or changed or directed, because, belief is one of the strongest motivators consumers have.

At the completion of this session, you will have developed your own Belief Framework based on your personas that you can immediately implement across all your marketing efforts.

Session 3 – Conversion Rate Optimization (CRO)

CRO has been considered by many the most important marketing activity because it makes every visitor exponentially more valuable. For example, if you double your conversion rate but keep the same traffic, you have essentially doubled your revenue. Digital marketing is analytics-driven, smart marketing.

In this session, you will learn how the best companies design and optimize sites that convert. The goal is to remove the fog of mystery around CRO by introducing you to a common-sense, data-informed, well-proven strategy for optimizing your conversion rate.

At the conclusion of this session, you will have developed your own conversion rate optimization plan based upon each of your primary user touchpoints.

Session 4 – Search Engine Optimization

Search Engine Optimization (SEO) is an infamous, yet very important digital marketing discipline encompassing both the technical and creative elements of a user-centered website that results in increased rankings, more organic traffic, and increased awareness in search engines.

In this session, we dive deep into the weeds of both the theoretical and practical elements of modern SEO, while dispelling many of the myths and confronting some of the blackhat techniques still practiced today.

Having started my SEO career in 90s, I look forward to uncovering the many layers of modern SEO that today’s marketing leaders need to know.

Session 5 – Content Engagement Strategy

As you know, technology has made content creation and marketing far more complex, and an emphasis on data-driven approaches has forced all of us to rethink the communications industry.

The keys to breaking through today’s immense marketing clutter are quality content, compelling experiences, and their effective distribution. 

As such, every piece of content should have a defined purpose that traces back to the Belief Framework we developed in Session 2. In today’s modern marketing, this is a table-stakes requirement that you cannot afford to get wrong.

Therefore, in this Session, we will focus on helping you develop evergreen content that will shape, nurture, and grow the beliefs of your target market based on the personas you have developed earlier.

Session 6 – Multi-Channel Lead Acquisition

In today’s world of fully integrated consumers, it is more important than ever to understand the priority and role of every channel and device in your marketing toolkit.

This is why, in this Session, you will learn how your business can design and optimize lead acquisition campaigns through the major channels including social, search, and email.

The purpose of this lesson is for you to comprehend and develop multi-channel lead acquisition and lead nurturing programs based on what you have already developed with Your Models in Session 1, The Belief Framework in Session 2, and the Content that fills out the Belief Framework in Session 5.

This Session is the culmination of all prior Sessions. So I look forward to pulling together all that we have learned in the previous lessons so that you complete this course with the necessary skills and knowledge to be an effective leader in today’s business world.

★★★★★  “The Marketing course with Brian was very thorough and complete, covering the A-Z of marketing from an executive position, but doing the deep dive into each of the key components of successful marketing. Primarily, I found the course to be directly applicable to putting together a strong marketing campaign that will talk to the consumer. But, it really took it from a “marketing problem” through the research, planning and putting together a full Integrated Marketing Plan, and then following up to review and update the strategy based on new data learned. Further, it covered the online universe as well as the traditional universe and how these work together to create a result. So, terrific course, and thank you Brian.” – Jesse Nosko

What are the requirements?

• No experience or audience required.

• Suitable for all types of businesses (digital product, physical product, service, B2B, B2C).

Why take this Course?

• Become a Leader – Learn how to think & act like a strategic marketing leader.

• Modern Marketing – The world of marketing is in constant flux. Don’t get left behind.

• “Why” of Marketing – Learn the “Why” of marketing rather than just the “How.”

What am I going to get from this course?

• Practical theory – Great marketers and great entrepreneurs are great learners. We’ll cover the theory that you need to understand to drive your own Demand Gen program.

• Hands-on – Throughout the course, we give you multiple opportunities to slow down and apply what you have learned by building out the real-world plan that your company needs.

• Peer Learning – Your instructors are peers, start-up founders, and fellow marketers with decades of tangible experience in every stage and level of an organization.

What is the Target Audience?

• Business Owners – Increase your business revenue, pipeline, and ROI by building out transformative demand generation programs that actually work.

• Startups – Leverage proven marketing processes and practices to establish and increase your user-base and business revenue. 

• Marketers – Increase your current marketing knowledge by learning the most effective tactics, best practices, and processes.

Go from Beginner to Advanced

No matter what level of marketer you are, you will go from beginner to advanced marketing leader as we walk you through building your own model.

All the strategies, tips, and tools recommended are either included, free, or very cost-effective.

You’ll also get:

✔ Lifetime Access to The Course

✔ Fast & Friendly Support in the Q&A section

✔ Udemy Certificate of Completion Ready for Download

✔ A 30 Day “No Questions Asked” Money Back Guarantee!

In this big data age, knowing how to organize, synthesize, and analyze large quantities of marketing data is no longer an “good-to-have” skill. It is absolutely essential! Are you a student looking to set yourself apart from your peers? Are you looking to break into social media marketing? Do you want to become an expert in marketing analytics? If so, then this course is for you! 

In this course, we’ll teach you everything you need to know to become an expert in marketing analytics. No prior experience in social media marketing, statistics, or marketing required!

Our course is based on the hands-on, case-study method to learning. In other words, we’ll learn by analyzing the data in a real-life scenario. The course begins with an introduction to big data, data analytics, and marketing analytics. This will allow you to feel comfortable with these terms.

Afterwards, we move on to learning the most important web, social media, digital advertising, customer, and revenue metrics in marketing. As we learn each new metric, we’ll immediately apply it to the real-life case study.

We cap off the course by teaching you how to properly model out a new marketing initiative. This model will project out a campaign’s revenue and expenses for 2 years and will be complete with scenario and sensitivity analyses. We then conclude by summarizing our data in a beautiful, dynamic dashboard.

We are excited to have you join us on this journey and look forward to seeing you in the course!

Assess for Success: Marketing Analytics and Measurement is the fifth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores marketing analytics practices and tools. Digital marketing and e-commerce professionals are expected to analyze data from various sources (such as web pages, digital marketing channels, and e-commerce sites) and use them to gain customer insights. You’ll create media plans and set performance goals. You’ll learn how to measure, manage, and analyze data from marketing campaigns using Google Analytics, Google Ads, and similar tools. Then, learn how to adjust a marketing budget according to insights extracted from key metrics. You’ll use A/B test results to optimize a campaign and identify metrics that define a campaign’s success. You will be able to analyze and visualize data and insights in spreadsheets and prepare presentations to share campaign progress or results with stakeholders.

Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, while showing you some of the best tools and resources used on the job.

Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary.

By the end of this course, you will be able to do the following:
– Plan and allocate the spending of marketing budgets
– Describe the unique role of performance goals and key performance indicators (KPIs) in marketing campaigns
– Describe how tools like Google Analytics and Google Ads are used to measure website and ad campaign performance
– Describe how to determine the return on investment (ROI) or return on ad spend (ROAS) of a marketing project
– Prepare, conduct, and analyze the results from an A/B test to optimize a marketing campaign
– Apply spreadsheet features like sorting, filtering, and pivot tables to prepare data to be shared
– Create charts in spreadsheets for visualization of metrics

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.

Learn all the essential marketing skills in this comprehensive digital marketing masterclass—now with 30+ hours of up-to-date content!

Pick any skill you need, and start applying it immediately to see real results.

IMPORTANT: the course is regularly updated with the latest strategies, so you’re always on top of what works NOW in digital marketing.

ALL THE DIGITAL MARKETING SKILLS YOU’LL LEARN:

• Marketing strategy

• Facebook marketing to drive engagement and sales.

• Facebook groups to create a community, build an audience, and drive sales and branding.

• Facebook pages to run Facebook ads.

• Facebook ads to drive sales.

• Going viral for traffic.

• LinkedIn marketing and personal branding.

• Marketing history and fundamentals.

• Leading thinking in marketing.

• Twitter marketing for traffic, branding, and sales.

• SEO (search engine optimization) introduction for traffic and sales.

• SEO software, tools, and analytics.

• Google Ads to drive sales and strong sales leads.

• Marketplace algorithm marketing for traffic, branding, and sales.

• Influencer marketing – for sales and branding.

• YouTube channel planning for brand growth and sales.

• YouTube marketing for traffic and sales.

• Video production to create better marketing videos.

• YouTube Ads to drive sales.

• Podcast setup and marketing for traffic and branding.

• Marketing case studies to give you examples of other marketers.

• Domain names for branding.

• Offline marketing for branding and sales.

• TikTok marketing for traffic and branding

• Social media plan with a social media marketing calendar for more organization and marketing automation.

• Online reputation management for branding.

• Website sales copywriting to increase sales.

• Publicity for marketing and branding.

• Press releases for branding, SEO, and sales.

• Online review management for branding and authority.

• Bluesky digital marketing.

• Learn to create omnichannel marketing and multichannel marketing campaigns

IMAGINE GETTING A SURGE OF TRAFFIC AND SALES

Wake up to a surge of traffic on your website, leads flowing in, and sales growing daily.

Imagine how incredible it would be to finally achieve your financial goals the online visibility you’ve dreamed of.

My students (from all walks of life) experience that every day.

You won’t believe how many incredible successful marketers and entrepreneurs started with this course. I showcase many of them in the course so you know that the strategies really work.

Learn how to bring in more sales almost EFFORTLESSLY!

Enroll in the course, and make yourself the next person to experience that instead of your competitors.

HOW TO WATCH THE COURSE

While you are encouraged to take the course chronologically because I designed the sections to follow each other in a logical manner, you can skip to any digital marketing skill you want to learn, and quickly gain the skills you need.

You can skip around between topics that might help you in your business. So browse the list of sections, and choose what might be most helpful for you.

You can also give yourself the goal of learning and applying one digital marketing strategy per week or per month. This way, you will learn by doing, which is a great way to learn and retain the information in a way that pertains to your situation.

LEARN BY APPLYING YOUR NEW DIGITAL MARKETING SKILLS

This course makes digital marketing easy to learn by guiding you through how to apply each skill immediately. The best way to learn digital marketing is by directly applying what you learn in practice.

The course is made to be practical, and walks you through everything step-by-step so you can follow along, and apply the digital marketing skills you are learning.

The skills you gain here will stick—and you’ll be ready to use them confidently on any project from now on.

WHY YOU MUST MASTER MARKETING

If you are a business owner, entrepreneur, creative person, or someone who is dreaming of starting your own business so you can leave the 9-5 job and become more independent, marketing is KEY.

The main thing in any business is being able to drive sales!

With marketing, you can get your own clients, generate your own revenue, and reach financial independence without having to rely on anyone else.

If you learn marketing, you will be able to give life to any project you work on now and in the future.

Once you master marketing you can confidently start and scale ANY business or idea!

It’s something I did for myself earlier in my career. I started as an engineer. But I always had a hard time understanding marketing and business, so my projects usually failed. To fix that, I took the time to learn different marketing strategies and after that, my projects began succeeding.

So I designed this course to give you access to a wide range of marketing strategies that WORK, so you can learn and use them immediately.

It’s very hard to find good marketers, and they are usually very expensive to hire, so why not become the best marketer in your team?

LEARN DIGITAL MARKETING THROUGH REAL-WORLD APPLICATION

Not every digital marketing tactic works instantly. By trying each one, you’ll discover what works best for the specific product or service you’re promoting. When you face unique challenges, you’ll gain hands-on problem-solving experience—reinforcing and deepening everything you learn in this course.

I UNDERSTAND THE STRUGGLE OF A NEW MARKETER

Just like you, I didn’t have a formal education in marketing. I had to learn it all on my own, but digital marketing is the great equalizer because there are no gatekeepers keeping you out.

When I realized that, my mindset about digital marketing changed, and my shyness turned into passion because I saw how digital marketing could be the key to all my future success.

With digital marketing, all you need is your brain and your hands to succeed. It levels the playing field, giving you the opportunity to compete and win.

After adopting the mindset that digital marketing is the great equalizer, and my ticket to success, I dove head-first into digital marketing and never looked back. I’ve been using it to promote everything I do for the last 15 years with tremendous success, and I never had to look outside myself for help or for answers.

Everything you need to succeed in digital marketing is in this course and can be in your mind, so you can use it whenever you want!

START YESTERDAY!

Mastering digital marketing does have a significant learning curve, and there are many things to learn. I recommend that you start as soon as possible because digital marketing is quite a journey. There is no person for whom every digital marketing strategy works from the first time.

There is usually significant trial and error, and much of it takes time to implement and observe results.

Does it work, though? Definitely.

You just need to start, learn, and work consistently.

With urgency and focus, you’ll gain the skills and experience to succeed.

START WITH ZERO KNOWLEDGE AND MASTER DIGITAL MARKETING STEP BY STEP

You can start this course with zero knowledge, and you don’t need to be tech-savvy to succeed. Each section is under an hour, and packed with actionable strategies designed to deliver incredible results.

It’s all broken down step-by-step, so whether you’re a complete beginner or just want to refine your skills, you’ll feel confident applying what you learn.

These techniques work for every type of business—local shops, online stores, service-based businesses, personal brands, coaching or consulting, content creators, and even nonprofits. Don’t have a product or service yet? No problem! You’ll gain skills to promote for others or prepare for your own future business.

Start now, because the sooner you do, the sooner you’ll start seeing results.

Enroll now & let’s go!

MONEY-BACK GUARANTEE 

The course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed just like I’ve done for thousands of my other students.  

Invest in your future. Enroll now.

You’re looking for a complete digital marketing course to teach you everything you need to become a digital marketing expert, right?

You’ve found the right digital marketing course!

With the skills learned in our digital marketing course, you can:

• GROW your own business

• LAND a job in this hot marketing industry

• HELP a client increase their business

We want to help you grow your business with social media marketing, content marketing, email marketing, and more! 

This digital marketing course contains sections & complete courses on so many topics & strategies. It’s like getting free digital marketing courses in one masterclass!

DIGITAL MARKETING BASICS:

• Introduction

• AI for Digital Marketing

• Define Your Business & Target Audience

• Brand Identity

• Building

• Websites 101

• Email Marketing

• Copywriting

• Content Marketing Basics

• SEO (Search Engine Optimization)

AI FOR DIGITAL MARKETING:

• ChatGPT for Marketers

• AI & the Marketing Funnel

• Create Videos with AI

• AI for Websites

• Generative AI

CONTENT MARKETING:

• YouTube Marketing

• Video Marketing & Production

• Podcasting

ONLINE ADVERTISING:

• Facebook Ads

• Facebook Retargeting

• Facebook for Local Business

• Google Ads

• Instagram Ads

SOCIAL MEDIA MARKETING:

• Facebook Groups

• Facebook Pages 

• Facebook Creator Studio

• Twitter X

• Instagram

• Instagram Ads

• Pinterest

• LinkedIn

• Automation

• Livestreaming

MARKETING STRATEGY + TOOLS:

• Chatbots

• Graphic Design with Canva

• Google My Business (Local SEO)

• Landing Pages with Unbounce

• Google Analytics

• WordPress Websites

• Quora

Most of the tools and strategies we recommend and teach you to use are completely free!

WHAT DO YOU GET WHEN YOU ENROLL IN THE DIGITAL MARKETING MASTERCLASS?

• Lifetime access to the course and all updates

• Personalized support and answers to your questions

• Udemy certificate of completion

• 100% money-back guarantee – no questions asked!

DIGITAL MARKETING COURSE BONUSES?

• Downloadable checklists to keep you on track

• Downloadable guides to help you take action

• Case Studies to show you behind the scenes of our strategies

WHO ARE YOUR INSTRUCTORS?

The cool thing about this course is that you two teachers! Phil Ebiner and Diego Davila have been using digital marketing to grow their own six-figure businesses. 

With over 3,000,000 students combined in their Udemy courses, Phil and Diego know what it takes to help absolute beginners learn complicated digital marketing skills. They’ve combined techniques and strategies taught in many of their other best-selling courses and put it all together with this complete digital marketing course.

GET READY TO TAKE ACTION

Throughout the entire course, you’ll be taking action!

You’ll learn the proper techniques and strategies for each section. Then you’ll see how these strategies are used in the real world with case studies. Finally, you’ll take action yourself and see real results!

NOW IS THE TIME TO START USING DIGITAL MARKETING & SOCIAL MEDIA MARKETING TO GROW YOUR BUSINESS!

Whether you’re completely brand new to all of these topics, or you use a few of them, now is the perfect time to take action. 

Enroll now so that you can take advantage of the skills you learn to grow your business!

Welcome to the only class you need to learn how to use content marketing to grow your business and brand.

From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all.

After taking this course, you’ll know the exact steps to creating, publishing, and promoting content to achieve any of your goals. Here are just a few examples of what you can do with content marketing:

• Get more followers

• Increase website traffic

• Grow an email list

• Make more sales

• Automate marketing with ChatGPT

• and so much more!

This content marketing course is based off the instructor’s own experience using content marketing to grow his own 7-figure business. What you learn will be actionable, realistic, and easy to start on any budget for any type of business

What will you learn?

• Content Marketing Basics: Learn why content marketing is important for any modern business, the best formats and platforms to use, and how it all fits in to a digital marketing funnel.

• Branding Your Business: Truly understand what your business goals and and how content marketing can help you achieve them.

• Target Audience: Create customer personas based off of demographics to improve how you create content that helps your ideal customer.

• Content Ideation: Come up with amazing content ideas and develop a system so you never run out of content your audience loves.

• Content Marketing Formats: Understand the different types of content and which ones are best for your business.

• Creating Your Content: Learn best practices for writing great articles and making great visual, audio and video content.

• Publishing Your Content: Know the best platforms for different kinds of content, and tips for easily repurposing content across multiple platforms.

• Promoting Your Content: Get more views and engagement with social media, email marketing and other forms of traditional marketing.

• Marketing Funnels: Build digital marketing funnels that turn potential customers into returning ones with your content.

• Measuring Your Results: Learn how to use analytics on websites, YouTube and social media to improve your content creation and better achieve your goals.

• Automating Your Content with ChatGPT & AI Tools: Use ChatGPT / GPT-4 to speed up your workflow and save money. ChatGPT can help research, outline & write content for you.

This content marketing course covers it all, and if you put into practice all of the techniques taught in the course, you should have a professional marketing system that helps your business grow. You can also use these skills to get a job in the booming digital marketing space.

Our Happiness Guarantee

If you aren’t happy with the course, we have a 100% money-back guarantee. If you’re not satisfied, you can get a full refund.

We always try our best to support you, answer your questions in a timely manner, and update the course if there’s anything you need.

What are you waiting for?

Start using modern content marketing methods today! I’ll help you come up with a full-fledged content marketing strategy to help grow your business.

See you in class!

Phil

If you want to be successful with Social Media Marketing you will LOVE this Udemy course! You will learn the principles and strategies that work for us and that we have used to build highly converting ads for over 500+ businesses and clients successfully! Facebook, X (formerly Twitter), Instagram, Pinterest, Google Ads, YouTube, LinkedIn, TikTok, Snapchat, Tumblr… any marketing via social media, we have you covered with this top-rated course! Stop wasting your money blindly running ads. MASTER paid online marketing once and for all! The optimization of your social media accounts is a REQUIRED skill for ALL marketers and business owners. TAKE ACTION and learn social media marketing on 10+ platforms starting today!

JOIN THE 132,000+ HAPPY STUDENTS I HAVE TAUGHT SOCIAL MEDIA MARKETING!

Do you want to partake in a CONSTANTLY updated Social Media Marketing course that teaches you paid advertising and online marketing skills required for over TEN Social Media Platforms? Learn social media ads from A to Z all in one place!
 

Three reasons to TAKE THIS COURSE right now! 

1. You get lifetime access to lectures! Content updated regularly as software and processes change

2. You can ask me questions and see me respond to every single one of them thoughtfully!

3. What you will learn in this course is original, tested, and very detailed!  Learn the Social Media Marketing strategies I implement for clients daily, including what social media pages are right for you and content  management options that will streamline your posting process. This course will also layout how to optimize your paid ad strategy on all the social media networks and enable you  to reach any type of target market! Make the most of social media  marketing and make it easy, so you can  get back to what you do best,  running your business!

In this course, you will learn Social Media Marketing from beginner level to advanced!

You will be able to optimize your ads for increased conversions and engagement, while decreasing costs and PPC/CPM/CPL/CPA. You will be able to create and make use of EVERY  type of SMM ad and social media platforms online marketing strategy we use for our clients! You will be able to grow your page likes, account following, and post engagement. You will be able to find new customers that will  drive your brand and INCOME  to new heights… ALL via social marketing! 

Join this course now to learn how to take your brand, product, service, or public figure to the next  level with the power of Social Media Marketing!

TAKE A STEP IN THE RIGHT DIRECTION WITH YOUR LIFE  AND BUSINESS TODAY!

LEARN HOW SOCIAL MEDIA MARKETING WILL MAKE YOUR BRAND A HOUSEHOLD NAME! 

ENROLL NOW!

A key component in becoming successful in marketing is understanding psychology. The more you know about it the better. You must learn that certain effects lead to certain reactions, and use that knowledge to increase results and avoid mistakes.

There are many psychologically-based observations about consumer behaviour that are commonly used in marketing. Some people know them by instinct, others learn them by experience.

This course will help you get a firm grasp of them and teach you how to use them to your advantage.

By the end of this course, you’ll be able to:

• Identify patterns in consumer behaviour.

• Understand how they affect purchase decisions.

• And adjust your marketing strategy accordingly, to get the best results and avoid mistakes.

The psychological principle you will learn can be applied to your:

• Content

• Pricing

• And sales strategy.

Human nature is perpetual. In most respects it is the same today as in the time of Caesar. So the principles of psychology are fixed and enduring. You will never need to unlearn what you learn about them. The more you understand consumer psychology the more creative and effective strategies they will be able to develop.

In this course we will learn the best methods to increase sales. These things are very important. An identical offer made in a different way may bring multiplied returns.

Marketing psychology isn’t just a nice thing to know, it is essential, if you want to develop effective and highly profitable marketing strategies.

Enrol now to get started!

Congratulations, You Found It!

Welcome to the Social Media Marketing Masterclass 2025, your comprehensive guide to mastering social media needs!

This course is 100% practical, offering real-time hands-on experience from the very first lecture.

Here’s what some of our top-rated reviewers have to say:

“THESE GUYS ARE AMAZING! I have purchased several courses with the intention of developing skills in social media. Nothing came close to this. This course IS ALL YOU NEED…” – Maya Popkin

“I can’t emphasize enough how much I learned from this course. If you’re a beginner looking for a course on SMM, this is the one.” – M.Rajesh Kumar

“I ordered several courses about Social Media Management, and this one is by far the best.” – I. G.

“The course is updated and a complete Social Media Marketing Course. I learned a lot of things I didn’t know I needed in my career as a freelancer.” – Laica Laping

Course Goals:

• Become a Social Media Marketer & Manager

• Become a Social Media Marketing Freelancer

• Get Hired as a Social Media Marketing Expert

What’s Included:

• Market Research

• Social Media Strategy

• Goal Setting

• Branding & Design

• Content Marketing

• Track Performance

• Sales Training

• Copywriting

• Sales Psychology

• Emotional Intelligence

• Persuasion & Influence

• Customer Service

• Difficult Conversations

• Marketing Channels

• Facebook Ads

• Facebook Marketing

• YouTube Marketing

• YouTube Ads

• Instagram Marketing

• Pinterest Marketing

• LinkedIn Marketing

• Quora Marketing

• Twitter Marketing

Extras:

• Lifetime Access to Future Updates

• Tools, Articles & Templates

• Quick & Helpful Support in the Q&A section

• Downloadable Certificate of Completion

• 30-Day Money-Back Guarantee (No Questions Asked)

See You Inside!

Best regards,

Robin & Jesper

Feeling overwhelmed with your marketing data? You’re not alone! 83% of marketers say they struggle “to adapt to the volume of data” created by their marketing efforts, while 80% feel that there are “too many performance metrics” to keep track of. Today, it’s essential for everyone to possess a foundation in data literacy. Whether you’re an analyst, a brand manager, creative, or even a CMO, understanding how to collect, interpret and action your marketing data is quickly becoming the standard, rather than the exception.

I designed this course based on more than 10 years of knowledge and experience working directly in the field of data analytics and market research. We’ll cover everything from theory to application, to ensure you’re equipped with the knowledge to make sense of your marketing data and make logical, data-driven decisions both quickly and consistently.

With 17 hours of video across 50+ lectures and 40 downloadable resources, this course is packed with everything you need to learn in order to become an analytics PRO. Some of the things you’ll learn include:

• Fundamental concepts in marketing and the measurement of marketing

• What are some of the most common measurement platforms, from web and app analytics to email marketing measurement

• How to build an analytics strategy within your business

• How to map out a marketing campaign user journey for more effective measurement

• How to select the right metrics based on your business objective

• How to identify and set benchmarks for your metrics

• How to optimize your marketing through data and experimental testing

• How to measure returns on marketing investment

Want to build a great career in Marketing by Gaining Excellence in Marketing Strategy?

Take a look at this course only where you will

· Not only learn in depth how to gain Excellence in Marketing Strategy with concrete actionable advice, tools, techniques, processes and methodologies but also

· Skill yourself by learning from many case studies and developing a real life Marketing Strategy !

· Preview Many lectures for free to see the content for yourself

· Clear your doubts on this topic any time while doing the course

· Get Udemy’s 30 days Money Back Guarantee

Marketing and Strategy fascinated me as they do you. I was lucky to learn fundamentals of Marketing Strategy from Great Professor like P N Thirunarayana at India Institute of Management Bangalore with the Classic Text Book of Marketing Management by Philip Kotler. Thiru made us internalize the concepts by making us do many projects

That helped me get selected in Hindustan Unilever (HUL) as a Management Trainee. I learned more about Marketing Strategy Excellence by trying the concepts learned earlier during the 8 years at HUL. The 16 years at Johnson & Johnson further sharpened the learnings on Marketing Strategy to a level today when I can share them with you.

What I am sharing with you here is my learnings over these 24+ years doing marketing myself and managing teams of marketing managers. I am sure you can do even better in life than me with these learnings!

You can also skills yourself by developing real life Marketing Strategy in the case assignment given in this course

Please look at what other students like you are saying about this course

“Excellent Course with great explanations and real life cases!”

“Excellent and In-depth knowledge of Marketing strategies and there are quiz also to test your skills what you have learnt in it . I will recommend everyone to try it . It will beneficial for you and you will gain new skills”

“The coursework was not only informative but also incredibly enjoyable. I learned so much from your real-life examples! I also found the case studies to be the most interesting. I truly appreciate your expertise and engaging teaching style!”

“the best content and absolutely excellent teaching”

“Complex terms are taught in simpler and informative way. The topics are detailed and apt for people who want to grow their careers in marketing. Case studies are really helpful.”

“best”

“it is a great experience”

“Amazing delivery and presentation style is really nice”

“It was great”

“Great introduction to Marketing. Easy understanding of what Marketing means”

“Ideas shared were delivered with simplicity”

“Absolutely, i get to know better about the concepts”

“all great”

“The course is an eye opener to marketing fundamentals and very insightful”

“Everything is good let me continue the course”

“I was able to access the materials easily on my mobile and the classes are very interactive and easy to follow. I especially love the quizzes that follow after every subject that is treated”

“thank you for everything”

Preview for yourself many lectures free. If you like the content, enroll for the course, enjoy and skill yourself to do even better in life by gaining Excellence in Marketing Strategy! If don’t like the content, please message about how can we modify it to meet your expectations.

Please remember that this course comes with Udemy’s 30 days Money Back Guarantee

The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment.
You will be able to:
– Examine marketing as a process of highly strategic communication
– Understand the impacts of digital media and information technologies on communication and marketing
– Develop a conceptual understanding of several digital marketing strategies
– Consider the rise of exciting new technologies, such as AI, Internet of Things, and Mix Reality, as new tools for digital marketing
This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into the program and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

Building an online brand and outreach strategy is paramount to any social media planning and strategy. The vast amount of data, customer insights, platforms and networks are re-imagined each day, demanding the marketer to be a savvy predictor. This course will prepare you for a comprehensive approach to online advertising, detailing various analysis approaches and selecting the right networks and the right messages. You will explore relevant and trending concepts such as: social media ads, active users, advertising platforms, advertising strategy, advertising, hashtags, influencers, landing page, seo, ad spend, advertising options, email marketing, google adwords, lead generation, video ads, click-through rate, and content marketing. Be prepared to plan and allocate resources to the advertising that creates an impact.

This online course is designed for online media strategists, marketing analysts and managers, marketing brand and strategy experts and digital marketing leaders.

This course is part of Maryland Smith’s Digital Marketing Professional Certificate. For more information, see here.

Learn Digital Marketing from the UK’s Award Winning Digital Marketing Agency Owner Joshua George!
I’ll be revealing the exact Digital Marketing blueprints and strategies that we use ourself at the agency, to generate several hundreds thousands of dollars in revenue EVERY single year for our clients.
These are all tried and tested strategies that are proven to actually work in the real world.
I won’t just be showing you the theory behind these strategies, I’ll also be showing you how you can implement ALL of them in real-time ensuring everything you learn is super actionable!
11 Courses in 1
What you’ll learn by taking this course:

1. Market Research – Learn how to identify what products and services people desperately need and will pay money for.

2. Website Creation – Learn you how to build a professional website (without having to touch any code).

3. Email Marketing – Learn how to build an email list and send out email marketing campaigns from scratch.

4. Copywriting – Learn how to write effective sales copy and grow your business and career.

5. SEO (Search Engine Optimisation) – Learn how to get any website onto page 1 of Google organically and generate an influx of free traffic.

6. Google Ads – Learn how to set up and run profitable Google Ad campaigns that generate your business revenue.

7. Facebook Marketing – Learn the best strategies that you can use to skyrocket your businesses growth on Facebook.

8. Facebook Ads – Learn how to make money with Facebooks Ad platform without having to spend a fortune on ads.

9. Twitter Marketing – Master the most effective strategies you can use to promote your business on Twitter.

10. Twitter Ads – Become a Twitter marketing pro and learn how to set up and create profitable Twitter Ad campaigns from the ground up.

11. Cold Emailing – Learn how you to get infront of your target audience, provide value and start to generate interest in your products/ services almost instantly.

At the end of the course, you’ll be able to Implement marketing strategies across some of the biggest online marketing channels out there!
Most of the tools and strategies I recommend and teach you to use are completely free or come with free trials.
There’s even more!

You’ll Also Get:

Lifetime Access to course updates

Fast & Friendly Support in the Q&A section

Udemy Certificate of Completion Ready for Download

MONEY-BACK GUARANTEE

Before we go any further, let us just say, I don’t want you to be disappointed.
If you don’t like this course for any reason, you can get a full refund in the first 30 days, which is backed by Udemy’s 30-day guarantee, with no questions asked!
This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed.
Digital Marketing is by far one of the most important and impactful skills you can learn in this digital age, the future truly is digital.
Invest in yourself today and never look back!
Enrol now.

Embark on a Journey to Digital Mastery and Nomadic Freedom

In this Digital Marketing Course, you’re not just enrolling in a course; you’re stepping into a realm where knowledge transforms into adventure. Imagine mastering digital marketing while living the dream as a digital nomad, reaching for the stars, and grabbing hold of success.

Unfold the Digital Scroll of Secrets:

• Engaging Odyssey of Learning: Dive into animated videos and practical screen recordings that make learning not just educational but an exciting adventure.

• Interactive Quests: Challenge yourself with 160+ interactive quizzes and 20+ writing assignments, each a stepping stone to becoming a digital marketing wizard.

• Treasure Trove of Resources: A huge resource center, constantly updated with magical guides on ChatGPT, AI tools, WordPress, and more, awaits your discovery.

The Saga of Digital Marketing Mastery:

• Epic Skills for an Epic Future: Journey through the essentials of SEO, digital marketing, and social media. These aren’t just lessons; they’re your armor and toolkit in the competitive world of internet business.

• AI-Powered Strategies and Social Media Spells: Master the art of Facebook, Instagram, LinkedIn, and Google Ads, wield the power of ChatGPT, and harness the energy of YouTube SEO.

Testimonials from Fellow Adventurers: “This Course has been so far the Best Digital Marketing Course that has been ever published on Udemy. Great content. Great Instructor. Highly recommended.” – Abdulai

Your Pathway to Freedom:

• Craft Your Destiny: Learn not just digital marketing, but embrace the digital nomad lifestyle. This course is your map to freelancing freedom, video production mastery, and website creation wizardry.

Are you ready to turn dreams into reality, to harness the power of digital marketing and write your own story as a digital nomad?

Join us on this unparalleled journey. Your future as a Digital Marketing Nomad awaits.

Unlock the Secrets of Digital Wanderlust and Marketing Mastery

In our Digital Marketing Course, you are not just learning strategies; you are embarking on an extraordinary journey. Picture yourself exploring the globe, armed with the power of digital marketing, turning every destination into a new opportunity for growth and success.

Your Map to Global Adventure and Digital Prowess:

• A New World of Learning: This course is your compass to navigate the exciting world of digital marketing. With our latest, dynamic videos, hands-on assignments, and engaging quizzes, your educational adventure will be as thrilling as it is informative.

The Essence of Digital Marketing:

• Digital Marketing – Your Gateway to the World: Understand how digital marketing is not just about selling but about storytelling in the digital age. It’s your tool to connect, engage, and transform your audience from curious onlookers to loyal customers.

• Real-Time Strategy Crafting: Learn how digital marketing gives you the superpower to adapt in real-time, a stark contrast to the slower pace of traditional marketing. With tools that allow instant feedback and adjustment, your marketing campaign evolves as swiftly as the digital world itself.

The Social Media Universe:

• Navigating the Social Media Galaxy: Dive into the vast universe of social media, where each platform is a new planet to explore. Understand the unique language and culture of platforms like Facebook, Instagram, and LinkedIn, and learn how to communicate in a way that resonates with each community.

The Art and Science of SEO:

• SEO: Your Beacon in the Digital Space: Master the art of SEO, an essential skill in the digital marketer’s toolkit. It’s more than just keywords; it’s about crafting content that’s a lighthouse, guiding your ideal customers right to your virtual doorstep.

• Beyond Basics – A Deep Dive into SEO: Delve into the intricacies of modern SEO, from understanding algorithms to leveraging rich snippets and voice search. Learn how to not just play the game, but to master it, ensuring your site shines brightest in the vast digital universe.

Your Journey Awaits:

• Are you ready to embark on this epic adventure, where learning meets excitement, and education becomes an exploration? Join us in Digital Marketing Course and turn your dreams into your digital reality.

Exploring the Hidden Paths of Local SEO:

• In the digital landscape, mastering Local SEO is akin to discovering hidden paths in a vast forest. With nearly half of all Google searches now bearing local intent, understanding Local SEO is like learning the language of the local digital ecosystem. The explosive growth of ‘Near Me’ searches signals a golden opportunity for those skilled in navigating this terrain.

Technical SEO – The Unseen Architect of Digital Success:

• Diving deeper, you’ll learn about Technical SEO, the architect working behind the scenes, essential for ensuring your website is accessible to the search engines. It’s a critical element in the structure of your digital presence, ensuring that your content doesn’t just exist, but is found and recognized.

A Universe of Career Opportunities:

• Upon mastering the arts of digital marketing, you’ll unlock a universe of career opportunities. Whether it’s becoming a freelance Facebook Ads consultant, a brand marketer, or an entrepreneurial promoter, your skillset will be your passport to success. In a world where the digital realm is ever-evolving, these skills are not just in demand, they’re essential.

Pandemic-Proof Digital Pathways:

• The beauty of digital marketing jobs lies in their resilience. They’re pandemic-proof, offering security in an online-centric world. It’s about finding your digital niche, whether it be in tech marketing, health and wellness, or real estate, and becoming the go-to authority in that space.

Niche Expertise: The Key to Unlocking Success:

• Specializing in areas like SEO or copywriting can set you apart in the digital marketplace. With the ever-growing demand for online content, those who can masterfully blend SEO expertise with compelling copywriting are like rare gems in the industry.

Your First Steps in the Digital Journey:

• As you embark on this journey, platforms like Elance or People per Hour can be your launching pads. Remember, blogging and website design are not just skills but also canvases for your creativity and professionalism. Start with projects for friends and family, build a portfolio, and soon you’ll be crafting websites and content that not only engage but also convert.

A Future Fashioned by Your Digital Craft:

• As your confidence and portfolio grow, so will your opportunities. Imagine creating sleek, professional WordPress sites for local businesses or global brands, all without needing to dive deep into the complexities of coding.

Your Digital Marketing Odyssey Awaits:

• This course is not just a learning experience; it’s an odyssey into the heart of the digital marketing universe. Each module, each lesson, is a step towards mastering a craft that is as rewarding as it is essential in the modern world.

A Journey Through Knowledge: The Four Tiers of Learning Mastery

In this Digital Marketing Course, your educational voyage is meticulously charted through a four-tier learning structure, each layer designed to deepen your understanding and sharpen your skills.

1) The Gateway to Digital Enlightenment:

• An Overview that Maps the Terrain: Your journey begins with a panoramic view of each subject. Here, we lay the groundwork, offering you a bird’s-eye view of the digital marketing landscape. This is where you start to see the vast possibilities that await.

2) Animated Explorers: Visualizing Success:

• Learning Through the Lens of Animation: Next, we delve into the heart of each topic with animated explainers. These visual narratives are not just explanations; they’re your guide through the complexities of digital marketing, turning abstract concepts into tangible strategies you can visualize and implement.

3) Diving Deep: The In-Depth Expedition:

• A Deep Dive into Digital Depths: With over 60 hours of detailed explainer videos, this tier is the core of your journey. Here, we explore every nook and cranny of each subject. From foundational strategies to advanced techniques, you’ll emerge with an expert’s understanding and an insider’s knowledge.

4) The Digital Nomad Path: Crafting Your Future:

• Guidance Beyond Borders: The final tier is about applying your newfound knowledge in the real world. It’s here that we guide you through the nuances of the digital nomad lifestyle. Learn how to balance work and wanderlust, how to secure clients while traversing the globe, and how to live a life that many dream of but few achieve.

Your Learning Odyssey: More Than Just Knowledge

This course is designed as a multi-dimensional learning experience. It’s a journey that goes beyond traditional learning methods, immersing you in a world where knowledge is not just acquired, but experienced. With each tier, you’ll find yourself more empowered, more skilled, and more ready to conquer the digital world.

Are you ready to embark on this transformative journey, where every lesson is a step towards your dreams of digital mastery and nomadic freedom?

Unlock the Vault of Digital Marketing Wisdom: Your Enrollment Key to a World of Resources

When you embark on this Digital Marketing Course, you’re not just enrolling in a course; you’re unlocking a treasure chest filled with resources that are both incredibly valuable and inspiringly transformative.

A Treasure Beyond Measure:

• Your Educational Goldmine: Access course materials and tuition worth at least $10,800, all available to you for a fraction of the cost. This isn’t just a course; it’s an investment in a future where your dreams are within reach.

Tools for the Digital Artisan:

• Handy PDF & MP3 Resources: Dive into a sea of knowledge with extra resources available for download. These aren’t just materials; they’re your companions in the journey of learning and growth.

• Blueprints for Success: To-do lists crafted to organize your goals and guide your path. They are more than lists; they’re stepping stones to achieving your digital marketing aspirations.

Engagement and Mastery:

• Interactive Quizzes & Writing Assignments: Over 160+ quizzes and 20+ writing assignments await, turning your learning experience into an interactive adventure. Each quiz, each assignment is a challenge to test your mettle and sharpen your skills.

The Perks of Being a Learner:

• Lifetime Access & Updates: This course is not just a learning phase; it’s a lifelong resource. With lifetime access and updates, your learning journey evolves as the digital world does.

• Certification of Your Journey: Upon completion, a Udemy certificate awaits, not just as a testament to your achievement but as a beacon of your potential.

Support and Assurance:

• A Safety Net for Your Journey: With a 30-day money-back guarantee, your journey is risk-free. Your satisfaction and growth are paramount.

• Guidance at Every Step: Fast, friendly support in the Q&A section means you’re never alone in your quest for knowledge. Every question you have is a step towards greater understanding.

Your Navigator’s Toolkit:

• Exclusive PDF Resources: From lessons on quitting your job to become a digital nomad, to secrets of the trade and strategies for success, each PDF is a chapter in your book of digital marketing mastery.

Crafting Your Future:

• Specialized Guides for Aspiring Nomads: Whether it’s creating a captivating photography landing page, finding clients before your next journey, or attracting high-value clients while traveling, these PDF guides are the blueprints to your success.

The Final Chapter: Embarking on Your Odyssey as a Digital Marketing Nomad

As you reach the culmination of Digital Marketing Course, you stand at the threshold of a new world brimming with possibilities. Here, we don’t just conclude; we equip you for a grand beginning.

Your Passport to the World:

• Global Strategies Unveiled: In the final act of this course, we’ll unveil the secrets to a life filled with travel, freedom, and success as a Digital Marketing Nomad. It’s not just about learning; it’s about living the dream.

The Essence of Mastery:

• Fast-Track to Proficiency: Our content is crafted for swift and effective learning. We believe in showing, not just telling, cutting through the clutter to deliver the essence of digital marketing wisdom. It’s a method not just to learn but to excel swiftly.

The Journey of Practice:

• The Art of Real-World Application: We encourage you to take your newfound skills and apply them in the real world. Start by helping those around you. This initial foray into practical digital marketing is invaluable. It’s not just practice; it’s the beginning of your professional saga.

Embark on Your Digital Marketing Quest:

• Your Gateway to Digital Proficiency: This course is designed to make you a master in every facet of digital marketing. Enroll today and step into a world where digital profits, an upgraded quality of life, and the lifestyle of your dreams are not just possibilities, but realities.

A Promise of Transformation:

• Risk-Free Exploration: With a 30-day money-back guarantee, your journey into digital marketing is a venture of excitement without fear. It’s a promise that the value we offer extends far beyond the digital realm.

Join Our Community of Digital Pioneers:

• A Welcome Awaiting: As you join us, you’re not just a student; you’re a future pioneer in digital marketing. Under the guidance of Ing. Tomas Moravek, an Internet Efficiency Awarded Digital Marketing Expert, and our dedicated team, your journey is in expert hands.

Your Adventure Begins:

• Are you ready to turn the page and start a chapter in your life where success, freedom, and digital prowess are your daily companions? We are excited to welcome you aboard and witness your transformation into a Digital Marketing Nomad.

Yours,

Ing. Tomas Moravek & Team

Internet Efficiency Awarded Digital Marketing Expert